What We Do

We are a leading Destination Management Company (DMC) in Japan.
Contact us for luxury trips, FITs, group holidays and MICE tours.

Hours

Monday to Saturday - 08:00am - 18:00pm.

Latest News

Top
Asahi Travel Group / Travel Tips  / Japan Travel Guide: Unveiling Seasons of Japan

Japan Travel Guide: Unveiling Seasons of Japan

Seasons of Japan unfold a remarkable tapestry of captivating beauty and cultural richness. From cherry blossoms in spring to fiery autumn foliage, each season offers endless delights for travelers year-round. Join us on a journey through these enchanting seasons and uncover the unparalleled experiences that await in this captivating land.

Spring: Cherry Blossom Season – Embrace the Seasons of Japan (March – May)

Spring: Cherry Blossom Season - Embrace the Seasons of Japan (March - May)

Spring in Japan brings breathtaking cherry blossoms, known as ‘sakura,’ marking the start of the Seasons of Japan. As winter bids adieu, the country transforms into a sea of delicate pink petals, casting a spell of ephemeral beauty. The best places to witness this phenomenon include Tokyo’s Ueno Park, Kyoto’s Maruyama Park, and the iconic Philosopher’s Path.
Hanami, the tradition of flower viewing, unites locals and visitors for picnics under blooming trees, fostering joy and camaraderie.

In addition to cherry blossoms, spring brings vibrant festivals like Kanamara Matsuri, or the ‘Steel Phallus Festival,’ in Kawasaki. This unique event, held in early April, involves lively processions and rituals aimed at promoting fertility and safe childbirth. Moreover, it brings together locals and visitors alike to celebrate the cultural heritage of Japan.

Summer: Festivals and Fireworks – Embrace the Seasons of Japan (June – August)

Summer: Festivals and Fireworks - Embrace the Seasons of Japan (June - August)

As Japan’s temperatures climb, it bursts with vibrant festivals and fireworks, embodying the essence of the Seasons of Japan. Kyoto’s Gion Matsuri has float processions, while Tokushima’s Awa Odori features rhythmic dancers in summer. Escape the heat in Japan’s coastal havens like Okinawa or Hokkaido, offering serene retreats amidst the Seasons of Japan. Ideal for water sports fans with stunning beaches and clear waters, while nature lovers can enjoy breathtaking landscapes.

Experience the vibrant colors of autumn foliage in Nikko’s Toshogu Shrine, Kyoto’s Arashiyama Bamboo Grove, and the scenic lakeside town of Hakone.

Immerse yourself in the tranquil ambiance of Japan’s onsens, like Beppu and Kusatsu, renowned for therapeutic waters amidst snowy landscapes.

Autumn: Foliage and Cultural Retreats – Discover the Seasons of Japan (September – November)

Autumn: Foliage and Cultural Retreats - Discover the Seasons of Japan (September - November)


As summer fades, Japan’s vibrant autumn foliage marks another captivating chapter in the Seasons of Japan. Must-visit spots include Nikko’s Toshogu Shrine, Kyoto’s Arashiyama Bamboo Grove, and scenic Hakone.

Autumn also offers an opportunity to delve into Japan’s rich cultural heritage. Attend traditional tea ceremonies, explore ancient temples and shrines, or embark on a pilgrimage along the historic Nakasendo Trail. For an immersive experience, stay at a ryokan, a traditional Japanese inn, to savor seasonal kaiseki cuisine and relax in hot spring baths.

Discover the mesmerizing art of ikebana (flower arranging) and witness the intricate craftsmanship of Japanese pottery through hands-on workshops and museum visits.

Immerse yourself in the mesmerizing hues of autumn by participating in seasonal activities like Momiji-gari, or “autumn leaf viewing,” where you can stroll through scenic gardens and forests ablaze with vibrant foliage.

Winter: Snowscapes and Onsen Retreats – Experience the Seasons of Japan (December – February)

Winter: Snowscapes and Onsen Retreats - Experience the Seasons of Japan (December - February)

Winter brings serenity to Japan with glistening snow, perfect for winter sports enthusiasts. This marks yet another facet of the Seasons of Japan. Hokkaido, with its world-class ski resorts in Niseko and Furano, beckons skiers and snowboarders from around the globe. Snow monkeys at Jigokudani Monkey Park near Nagano soak in hot springs, delighting visitors. Immerse yourself in Japan’s tranquil onsens, like Beppu and Kusatsu, renowned for therapeutic waters amidst snowy landscapes.


Indulge in the cozy comforts of traditional Japanese ryokans, where you can unwind by a crackling fireplace while enjoying seasonal delicacies and admiring picturesque winter scenery.

Explore the enchanting charm of Japan’s winter illuminations, where cities like Tokyo, Osaka, and Sapporo dazzle with dazzling light displays and festive decorations, adding a magical touch to the snowy season.

Year-round Delights: Cultural Experiences and Culinary Adventures

Regardless of the season, Japan offers a treasure trove of cultural experiences and culinary delights. Experience a traditional tea ceremony, witness sushi-making, or join a sake-tasting session to explore Japan’s beloved rice wine. Additionally, explore the bustling streets of Tokyo, where neon-lit skyscrapers stand in contrast to historic temples and shrines. Visit Hiroshima’s Peace Memorial Park to honor atomic bombing victims and reflect on peace.


Therefore, Japan’s seasonal delights offer a rich tapestry of experiences year-round. From cherry blossoms to vibrant festivals, tranquil autumn landscapes, and snowy retreats, Japan beckons with timeless allure.
Embrace the magic of each season and uncover the wonders that await in this captivating land of contrasts.

Explore the bustling streets of Tokyo

Bustling streets of Tokyo

More of Japan’s Cultural Experiences and Culinary Adventures

In addition to the seasonal spectacles, Japan boasts a wealth of year-round cultural experiences and culinary adventures. Explore Japan’s cultural heritage through calligraphy, ikebana (flower arranging), or traditional taiko drumming experiences.. Many cities offer workshops and classes where visitors can learn these ancient arts from seasoned practitioners. Explore manga/anime in Tokyo’s Akihabara or traditional entertainment in Kyoto’s Geisha districts.

Japanese Chicken Tartar

Japanese chicken tartar

Culinary Adventures: Japanese cuisine is celebrated worldwide for its exquisite flavors, meticulous preparation, and artistic presentation. Embark on a culinary journey through the diverse regional cuisines of Japan, from the seafood delights of Hokkaido to the hearty noodles of Kyushu. Sample street food delicacies such as takoyaki (octopus balls), okonomiyaki (savory pancakes), and yakitori (grilled skewers) at bustling food markets or izakayas (traditional pubs). Additionally, for a truly immersive experience, consider joining a cooking class to learn the secrets of sushi-making, ramen preparation, or the art of wagashi (traditional sweets).

Off-the-Beaten-Path Adventures: While Japan’s major cities and tourist attractions are undeniably captivating, venturing off the beaten path can lead to hidden gems and unforgettable experiences. Explore rural villages nestled amidst lush mountains, where time seems to stand still and ancient traditions endure. Discover secluded temples and shrines tucked away in tranquil forests, offering moments of contemplation and spiritual renewal. Engage with local communities through homestays, farm stays, or volunteer opportunities, gaining insight into the everyday life of the Japanese people and forging meaningful connections.

Practical Tips for Traveling in Japan:

1.Transportation: Japan boasts an efficient and extensive transportation network, including Shinkansen (bullet trains), local trains, buses, and subways. Consider purchasing a Japan Rail Pass for unlimited travel on JR trains, especially if you plan to explore multiple regions.

2.Accommodation: From traditional ryokans and minshukus (guesthouses) to modern hotels and hostels, Japan offers a wide range of accommodation options to suit every budget and preference. Book accommodation well in advance, especially during peak seasons and festivals.

3.Language: While English is widely spoken in major tourist areas, learning a few basic phrases in Japanese can enhance your travel experience and facilitate communication with locals.

4.Etiquette: Familiarize yourself with Japanese customs and etiquette, such as removing your shoes before entering someone’s home, bowing as a sign of respect, and using chopsticks correctly.

5.Currency: Japan’s currency is the yen (¥). Credit cards are widely accepted in urban areas, but it’s advisable to carry cash for smaller establishments and rural areas.

Japan’s seasonal delights and year-round attractions offer a kaleidoscope of experiences for travelers to savor and explore. Regardless of the season, Japan’s enchanting beauty and cultural richness never cease to inspire. Embrace adventure, immerse in local culture, and let Japan’s timeless charm captivate you.

No Comments

Leave a Reply: