Japan’s Tailor-Made Journeys
Private trips and group programs across Japan, planned end to end. Established in 1992, with our own team on the ground in Tokyo.
Established 1992Own ground operations in TokyoOffices in New York, Sydney, Tokyo500,000+ travelers served
Trips we build, for the people who take them
Every journey starts with your brief, not a brochure. Choose the program closest to yours, or tell us something new.
Ski groups
Powder weeks for groups, schools, and companies, with the logistics handled.
Cherry blossom
Group and private journeys timed to the bloom, planned months ahead.
School groups
Educational tours for up to 500 students, run to your school’s standards.
Birdwatching
Cranes, sea eagles, and fish owls on Hokkaido’s winter circuit.
Photography tours
Itineraries paced for light, for photographers and tour leaders.
Honeymoons
Ryokan, private guides, and quiet luxury, built around two people.
Kosher travel
Kosher meals and Shabbat-aware itineraries, verified venue by venue.
Halal travel
Halal dining and prayer-aware planning throughout Japan.
From brief to itinerary in three steps
Share your trip basics
The form takes a few minutes. Approximate dates are fine.
We respond within 24 hours
An initial response arrives within 24 hours, Monday to Saturday, with a few questions to sharpen your brief.
Your detailed proposal follows
Your full itinerary and pricing follow within 48 hours of your answers.
A Japan DMC with its own ground operations
Asahi Travel Group is a Japan DMC established in 1992, with our own ground operations in Tokyo. Our team plans each journey from New York and Sydney, then runs it on the ground in Japan. That structure matters when plans change mid-trip. Direct contact numbers come with every booking, and support in Japan is available 24 hours a day during travel.
Dietary-specific travel is a specialty. We arrange kosher, halal, vegan, and vegetarian meals throughout Japan, verified restaurant by restaurant. Relationships with hotels, ryokans, and restaurants built over three decades give us access that public booking channels do not show.
Plan with accurate information
Our planning guides are written by the team that operates these trips, and reviewed in Tokyo.